Best sales advice ever in 4 letters:

STFU

Amateurs think sales is about being a smooth talker. It's much more about being an incredible listener.

Don't ask questions just to run through the list your manager scripted. Ask them to listen deeply to the details of the responses your prospect gives. 

Then follow-up to dig deeper. 

The best salespeople are like detectives, they're searching for evidence proving why the prospect needs to buy, then they're pushing for the confession (aka the close).

This is a critical mindset shift that junior salespeople make as they transition into seasoned and experienced outbound prospectors. 

Shift your mindset from "trying to book meetings"

To "trying to find people who need what you're selling"

It changes the way you think, the questions you ask, the actions you take, and the quality of meetings you set.

You'll spend your time more wisely which is why seasoned salespeople tend to be significantly more efficient. 

Happy Selling,