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30/60/90 For Startup VP of Sales

May 23, 2024
30/60/90 For Startup VP of Sales

Here’s what a startup VP Sales 30/60/90 day plan should look like:

First 30 Days:

  1. Meet 1on1 with all team members multiple times to establish rapport and get them to open up about what’s working and what isn’t  
  2. Meet with current customers and join sales demos and onboarding, account management, and support calls to get a feel for the entire customer lifecycle
  3. Find quick wins and low hanging fruit type problems that can be solved right away in real time
  4. Study and learn the product, industry, competition, and ideal customer profile

First 60 Days:

  1. Complete performance evaluations on the entire team 
  2. Complete evaluation of sales strategy, process, and operational infrastructure 
  3. Finalize plan for immediate staffing, operational, and strategic changes 
  4. Meet with all relevant cross-departmental team members and establish working relationship, routines, and meetings

First 90 Days:

  1. Remove problematic team members or folks who don’t fit effectively into the new plan
  2. Make internal promotions and/or launch recruitment and hiring for open roles 
  3. Implement first phase of process, strategic, and operational changes
  4. Create or modify goals and compensation structure as needed
  5. Create new hire training and onboarding program 
  6. Create career development and career path program 

If you can effectively accomplish all of that in  90 days, you’re off to the races.

Whatever you do, make sure it’s accelerating revenue growth as quickly as possible.

Happy Selling,

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